During the female-only parties, she explains the physiological differences between men and women and what can help a couple become more in sync in the bedroom.
"Once you come to a couple of these parties, you realize how much I'm trying to promote healthy relationships, to provide education and do it in a fun, classy way," Jones said. "It's not like we're asking them to come to a naughty video store."
Her approach is part of what makes Jones so popular - and successful.Although she has sponsored two other saleswomen in Idaho Falls, there's enough demand for parties that she spends two weekends a month - half her work days - here.Jones started with the goal of making $500 a month so she could stay home with her children. Today her husband stays home while she brings home $112,000 a year."People pay money just to laugh," she said. "We will pay $40 to $50 to see a good comedian, and we leave without a little bag of goodies and without education."After less than three years with Slumber Parties, Jones is the company's top saleswoman, out-selling the other 10,000 reps. In 2005, she amassed $180,000 in retail sales, a new record for the 13-year-old company.Denise first attended a Slumber Party when her sister hosted one a few years ago.Since then, she's attended five parties and has hosted one of her own. Compared to lingerie stores and ordering on the Internet, shopping with Jones puts her at ease."Local shops have the lingerie, but they just don't have quite as much of the novelties," Denise said. "I like to see how it's actually going to work, and with the Internet, there's a chance it could break during shipping. Jeanie guarantees her products."Jones knows her stuff, Denise said, and while Jones shares plenty of statistics, her presentation of the products makes everyone giggle, if not guffaw outright.Jones handles orders privately so women can ask more detailed questions,and brings enough inventory to fill orders, which eliminates unexpected surprises in the mail."I feel comfortable with Jeanie because she doesn't pressure you into buying her products, and she's really easy going and laid back," Denise said. "Jeanie makes it more fun."The popularity of Jones' products doesn't surprise Janet Allen of Creekside Counseling in Idaho Falls. Employees face burnout when there's nothing new to learn at work, she said, and the same is true for romantic relationships."We know that when relationships become static, boring or unstimulating, then they start to deteriorate," Allen said. "Then distance ensues... You have to keep it interesting, or you're probably not going to keep it."
It's also no surprise to Allen that many of the women shopping with Jones are married."Statistically we know that the people who have the best sex - in terms of quality and frequency - are in an emotionally connected, highly committed marriage relationship," Allen said. "Statistics strongly support that sex is best within a marriage."For some customers, bedroom "toys" cut down the time it takes for partners to be successfully intimate."When you have kids, you feel like you have to hurry because they're going to wake up, or you have to hurry because you're going to get interrupted, or because you're tired and you have to get up in the morning," said Amanda, married for seven years and the mother of three children. "(With these products) You don't feel rushed, because this speeds things up, and it can be more intense than an orgasm with just your partner.Information empowers people to make quality decisions, Allen said, and sex is one of the ways adults play in their relationship.Allen's caveat: You're in charge of your choices, and regardless of how zealous or enthusiastic a salesperson is, don't engage in behavior that puts you outside your values and beliefs."But that's not to say that you shouldn't try something new or even a little awkward, because that's our growth edge," Allen said.
Sophie, married for 20 years and the mother of three teenaged boys, invested in some flavored oils and fluffy cream to enhance her relationship with her husband.She's said the products have made their romantic encounters even more enjoyable for both of them.The money's nice, but Jones feels her ability to connect with women is the real payoff."I get cards, phone calls, e-mails: 'You saved my marriage,'" she said. "All of us have questions, and who do you ask? ... That's why they have so much fun. They say, 'I thought it was just me.'"
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